Passionate About Inspiring Others

"When I stand before God at the end of my life, I would hope that I would not have a single bit of talent left, and could say, 'I used everything you gave me.'"
Erma Bombeck


A seasoned veteran focused on coaching and business strategy while developing go-to-market paths for disruptive technology and sales. I am considered by my colleagues to be high energy, collaborative, and honest. I am known for enrolling people, being super persuasive, and raise the bar for new standards in business development and profitability, while co-creating a “culture” that is congruent with the vision/mission. I have in-depth experience visualizing, developing and delivering strategies for new market initiatives and global channel development.

I am a technology enthusiast, intuitive coach, strategist, and speaker. I actively consult with emerging technology companies by providing go-to-market strategies, acquisition, merger and exit strategies. My colleagues and clients consider me a top-level strategic decision-maker, a collaborative executive team member that is hyper-focused in driving profitability and direction of enterprise; by advancing emerging technology. I love to listen as much as I talk, I ask questions and tell stories with anecdotal life lessons tied to them intended to inspire others to find the humor in the lesson which is paydirt. I've conducted over 1000 workshops, and keynotes.

A graduate of both California Polytechnic State University, earning a Bachelor of Science degree in Organization Development, and the University of Santa Monica, earning a Master of Arts, Spiritual Psychology degree that was totally life altering in so many ways.

Love where you live...I am super big fan of Newport Beach, when not working you will find me running the back bay, spinning, or my new favorite hot yoga along with cooking and entertaining friends.

My mission is helping people succeed and inspiring others to do so and my intention and delight is to serve people with great discipline, love and grace (sometimes even under fire).

If you are interested in working with someone who can visualize, develop and deliver strategies, coach teams on execution and impact results, please feel free to email me at shelly@shellycofini.com.

Ontological Coach, Channel Development, Go-to-Market Strategies, Organizational Development, Kolbe Assessment, Excel, Adobe Indesign, Camtasia, Hubspot, Slack, Basecamp, AR, AI, FinTech, Digital Banking Platforms, Mobile Wallet, Predictive Data, Real Estate Finance, Commercial Real Estate, Venture Capital, Micro Venture Funding. 


  • M.A. Spiritual Psychology, University of Santa Monica

  • B.S. Business Administration, California Polytechnic University

  • DRE Licensed Since 1988